A Skin Guide for Rookies is an independently owned beauty brand established in Sydney, Australia in 2021.
ASGFR is a line of curated skincare essentials, crafted for all skin types with high quality materials that empower simplicity in a world of complexity.
MEET OUR FOUNDER
Capre suffered with problematic skin for most of her teen to early adult years, where she was told by industry experts to continually purchase harsh products in order to fix "the problem".
Her skin barrier became so impaired, it increased her acne, irritation and made her self-esteem suffer. Capre went back to the drawing board and implemented the most basic of a routine.
The inspiration for the creation of ASGFR was her passion to give others the simplified skincare routine that she had so desperately needed.
By replacing harsh, traditional cleansers/exfoliants with our reusable line of efficacious skincare essentials we are being kinder to our skin health and planet.
At ASGFR, our mission is to revolutionise skincare by providing innovative, reusable products that redefine simplicity and sustainability. We believe that skincare should not be a complex process but an enjoyable routine that contributes positively to our well-being.
We are committed to creating high-quality products that not only benefit our customers but also our planet.
Our mission extends beyond the individual. By creating reusable products, we are contributing to a significant reduction in waste, paving the way for a cleaner, healthier planet.
By choosing ASGFR, you are choosing an eco-friendly lifestyle without compromising on your skincare results.